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Brands we have shaped.
A selection of brand systems, campaigns and stories for people building something that matters, from the first idea to the last detail.
BEACON / NASA JPL
A message from humanity to the stars
Lead curation and brand strategy for a NASA JPL affiliated initiative: the story, the editorial line and the web experience, built as one system.
Cacao Credit
A Mexican brand for investors around the world
Name, logo and design system, built from adobe arches, a seal, copper and concrete. Form, light and one color.
Atmos Magazine
From a niche magazine to a leading platform
Design, narrative and editorial rigor working as one system took Atmos from 25K to 250K followers in under two and a half years.
See the project ↗for Mujeres
AI for Mujeres
Practical AI, taught with care
Led AI for Mujeres, bringing Gen AI for branding, visual design and image generation to women, with the tools and the judgment to use them well.
Rurban
A rebrand for the world's most equitable arts exchange
Visual identity, UX and UI, tone of voice, color and type, and the narrative that held them together, carried into the product it lives in.
See the project ↗
Hermanas
A global network of women, built from zero
Content strategy, art direction and the editorial system for a global startup. The community grew 50% after the first launch.
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Airbnb Experiences
Local experiences, one visual system
Art direction and photography for the Barcelona and Paris rollouts, consistent across app, web, social, newsletters, ads and press.
See the project ↗
Ocean Conservancy
Stories from the communities behind a law
Creative direction and production for Plastic-Free July, with more than 20,000 signatures for the Protect Communities from Plastics Act.
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Greenpeace x Bye Bye Plastic
One creative system across 35 countries
Creative strategy and visuals for the Climate Soundtrack and Earth Night campaigns with DJs for Climate Action, reaching 35+ countries and 800K followers.
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G-STAR RAW
RAW for the Oceans
Art direction and visual identity for the collaboration with Parley for the Oceans, Pharrell Williams and Bionic Yarn that turned ocean plastic into denim.
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NPR / Tiny Desk
Visual storytelling for NPR and Tiny Desk
Art direction and photography for NPR and NPR Music Tiny Desk Concerts, growing the audience across three years.
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Splice x Suena
A river, recorded
Creative direction and sound design for the Rio Magdalena sample pack, a multimedia tribute to Mexico City's last living river.
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Studio Sato San
An AI-native creative lab
A studio at the intersection of immersive storytelling, sound branding and technology, producing AI-generated art and creative consultancy.
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NATIVE
A home for diverse visual storytellers
Founded and led for nine years: creative vision, art direction and product development for an agency and non-profit representing artists worldwide.
See the project ↗Your project
Let us talk about what you are building
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